The Perfit Story


Many great ideas come by way of one person shouting, “Hey, I need this, but I can’t find it anywhere.” Well, The Perfit is one of those great ideas. Founder Dayna Stoller was looking for a dress to wear to a wedding in 2016 and couldn’t find a thing. She was sick of scrolling through crop tops and bandage dresses, i.e. things she’d never consider wearing, so she decided it was time to finally make the shopping process easier for women who struggle to find the right fit. With a new baby, a business idea and an eye for style, Dayna launched The Perfit with hopes of empowering women to find clothing they’ll love and feel great in. Using a mash-up of savvy technology and fashion know-how, The Perfit connects you with products made for YOU from your favorite retailers and brands in seconds.

Perfit is the perfect fit.

We believe…

  • We’ll give you the “why” behind the “what,” so you feel empowered to make better clothing decisions for YOU.
  • The power of choice is power. You no longer need to feel pigeonholed in to one style of clothing. Tell us what you’re looking for and we’ll do the digging to connect you with options from trusted retailers and brands. You buy directly from them.
  • Our favorite parts and our flaws make us beautiful.
  • When our clothes actually fit, we feel fabulous. When we feel fabulous, we’re more confident. When we’re confident, the world around us becomes a much more positive place. Everyone deserves to feel and #lookperfit!